As we step into 2025, we are energized and ready to embrace the opportunities this new year brings! January has been a dynamic and inspiring month, filled with celebrations, new beginnings, and exciting developments across the business. Here’s a look at what’s been happening at Coast & Country Sales this month.
Birthday Celebrations
A special happy birthday to all our team members who celebrated their birthdays this month! Your presence and dedication make Coast & Country Sales the vibrant and driven company that it is.






Welcome to the Team
We’re excited to welcome David Aitchison and Randall Myburgh to the Coast & Country Sales team as Field Managers. Their experience and enthusiasm will be invaluable as we continue driving excellence in the field.


Congrats to the Class of 2024!
On 14 January 2025, matriculants across the country received their results, marking the beginning of an exciting new chapter in their lives. We extend our heartfelt congratulations to all, especially the children of our valued team members. Your future is bright!

HRT PACT
Stationery Donation
On 17 January 2025, the HRT PACT team visited Westlake Primary School, donating stationery to 400 learners across 9 classes. The team was warmly welcomed by Deputy Principal Mrs. Dawson, who shared the school’s incredible efforts in supporting the under-resourced Westlake community. We are proud to play a small part in empowering these young learners!
Charity Drive
Running from 1 February to 15 June 2025, the HRT PACT Charity Drive is collecting baby care essentials for Hannah’s Place of Safety, with donations set to be delivered on Mandela Day. Collection boxes will be available at reception and all sales meetings – let’s come together to make a difference!





First Sales Meeting of 2025
On 31 January 2025, the team gathered at Durbanville Conference Centre for the year’s first sales meeting. After the bustling festive season, the change of scenery was well-received, and the energy in the room was electric as we set our sights on the year ahead.
A well-deserved moment of recognition! During the sales meeting, our team was rewarded for their incredible efforts, with a special focus on the Brother Bees Incentive. Hard work always pays off!


2025 Conference Announcement
The much-anticipated Coast & Country Sales Conference venue was revealed—we’re headed to the Breede River! The excitement in the room was undeniable as our Director, Karl Schultz, made the big announcement.

West Coast Excellence
A big round of applause for Clive Ludick, our West Coast Manager, who has received high praise from various suppliers for maintaining an outstanding standard in his region. Your dedication does not go unnoticed, Clive!

PenBev Launch
On 29 January 2025, the Coast & Country Management team attended a PenBev launch, where the new ‘Back to the Future’ initiative was introduced, focusing on AI-driven innovation. The event’s highlight? PenBev is now an official sponsor of the SA Springboks!



Supplier Partnership Recognition
Coast & Country Sales has launched an initiative to celebrate and acknowledge our valued suppliers. We appreciate the journey we’ve taken together and look forward to even greater success ahead!

A Fresh New Look
Last but not least, have you noticed? The Coast & Country Salesteam has been spotted sporting a fresh, professional new uniform! Looking sharp, team!

Let’s Keep It Up!
Thank you to our incredible team for a fantastic start to the year. Let’s keep the momentum going as we make 2025 a year to remember!
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Here’s to success, growth, and teamwork!